Caitlyn Jenner glams up as she becomes the new face of MAC campaign

Caitlyn Jenner MAC lipstick

by Owen Tonks |
Published on

Well, would you just look at Caitlyn Jenner – the reality star has glammed up for MAC for their new campaign.

The former Olympian, previously known as Bruce Jenner, is helping the make-up brand launch a lipstick called Finally Free.

As previously reported by heat, Caitlyn was working with MAC’s chief make-up artist and it seems having friends in high places has helped her out.

All the profits from the lipstick will go to the MAC AIDS Fund Transgender Initiative, which does work within the transgender community.

Caitlyn said in a statement: “MAC was the first to come to me, and a company, I realised, would really make a big commitment.

“I knew the Viva Glam campaigns; I saw that the proceeds were going, in those cases, mainly to AIDS and HIV causes, and I was wondering if they were interested in doing something specifically geared toward trans issues because we need funding.

“MAC is a global company. It’s in places around the world where not just trans issues, but women’s issues, are a major subject that you have to talk about.”

Go, Caitlyn!

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