Katy Perry launching new mobile app – with the same people who made Kim Kardashian’s!

Can KP top KK?

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by Laura Donaldson |
Published on

Katy Perry is following in Kim Kardashian's well-heeled footsteps with a new mobile app.

The game will allow wannabe singers to create their "own pop star persona" and will have a computerised version of Katy to dish out advice.

According to the official description, Katy Perry Pop lets players "feature in their own interactive journey from aspiring artist to pop stardom with Katy Perry in the fun and whimsical world of Katy Perry Pop.

"Get discovered by Katy Perry and chart your course to music stardom by recording songs, making music videos, and performing for thousands of fans around the world."

As we all know, it's not all about the voice - gamers will be able to customise their superstar look with 100s of outfits to choose from and even develop and create their own music and music videos - our dream come true!

The game has been developed by Glu Mobile Inc, the same team behind 'Kim Kardashian: Hollywood game'.

Glu's CEO Niccolo de Masi, told Variety of the collaboration with KP: "Size of social following, uniqueness of genre, ability to fit the core aspiration of their fan base to the game mechanic are the things that we look for.

"If you think about how much money people paid for Super Bowl commercials during her halftime performance in February, we're effectively channeling that promotional power and brand power to this game."

"There could be a lot of people playing Katy's game, I think, that don't necessarily consider themselves gamers.

They'll probably say 'I've never played a game before but for Katy I will,'and that's pretty interesting from a demographic perspective."

Do you think Katy's app can do as well as Kim's CRAZY successful game?

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