Celebrity Big Brother kicked off last week and there's already been a lot of controversy surrounding the show. Firstly, American adult entertainer Stormy Daniels dropped out just hours before the launch, and most recently the show has come under fire for welcoming Dan Osborne into the house despite his threatening comments to ex-girlfriend and mother of his son Teddy.
Now a new drama has been exposed, as housemates Ryan and Roxanne are reportedly embroiled in a secret feud. And it's all over a dress. Naturally.
According to the Daily Star, the soap stars disagreement started when Ryan - who starred in Coronation Street - found out Emmerdale actor Roxanne was due to wear the same dress as one of his co-stars to the British Soap Awards. He allegedly phoned her to persuade her to changer her red carpet outfit.
"Ryan felt like he was doing the right thing by trying to look out for his friend," a source told the publication.
"But Roxanne was surprised by the way he dealt with it. She didn't like his tone and refused to do what he'd asked."
And we can't say we blame her.
It's also claimed the feud intensified when Roxanne began dating Ryan's friend and co-star Richard Fleeshman, with Ryan allegedly warning Roxanne was 'up to no good.'
"Roxanne was furious she'd been painted out to be something she wasn't," the source added.
Now, check out the celebs in the CBB house:
Celebrity Big Brother official line-up 2018 - slider
1 of 13Kirstie Alley
Hollywood actress Kirstie Alley is best known for playing the role of Rebecca Howe in American sitcom Cheers.
2 of 13Ryan Thomas
Actor Ryan Thomas is best known for his part in ITV soap Coronation Street, playing the role of Jason Grimshaw between 2000-2016.
3 of 13Jermaine Pennant
Jermaine Pennant is a former professional footballer who played for the likes of Arsenal, Liverpool and Stoke City.
4 of 13Chloe Ayling
Model Chloe Ayling hit the headlines in 2017 when she was kidnapped during a modelling shoot. Despite certain media outlets calling her a 'liar' at the time, her kidnapper was found guilty and is now serving time in prison in Milan.
5 of 13Rodrigo Alves (The Human Ken Doll)
Rodrigo Alves, or 'The Human Ken Doll' as he is more commonly known, is famous for having over 60 surgical procedures. He's also had FOUR ribs removed... and carries them around in a jar (Yes, you read that correct).
6 of 13Dan Osborne
Dan Osborne is no stranger to reality TV, having previously appeared on The Only Way Is Essex. Dan recently became a father for the third time, with his wife, former EastEnders actress Jacqueline Jossa welcoming the couple's second child.
7 of 13Gabby Allen
Gabby Allen found fame during the 2017 series of Love Island. After coupling up with Marcel Somerville, things seemed to be going well between the pair, that was before the former Blazin' Squad member cheated on her whilst they were on holiday together.
8 of 13Hardeep Singh Kohli
Hardeep Singh Kohli is best known for being a TV presenter, chef and comedian.
9 of 13Ben Jardine
Ben Jardine found fame when he appeared on Channel 4 show Married At First Sight. After marrying a total stranger, Ben cheated on his new wife just one-week into their marriage.
10 of 13Roxanne Pallett
Newly engaged Roxanne Pallett is best known for playing the role of Jo Sugden in Emmerdale between 2005-2008.
11 of 13Sally Morgan (Psychic Sally)
Sally Morgan, or Psychic Sally as she likes to be called, is a psychic to the rich and famous, including the likes of Michelle Keegan, Mark Wright and Uma Thurman.
12 of 13Natalie Nunn
Natalie Nunn is best known for appearing on American reality show Bad Girls Club. She's also had a number of Twitter wars with the likes of Rihanna, Chris Brown and Wiz Khalifa.
13 of 13Nick Leeson
Nick Leeson is a former derivatives broker famous for his time at Barings Bank. He's now a motivational speaker and author.