Heinz has launched a BOUJEE new ketchup flavour

heinz caviar ketchup

by Arianna Chatzidakis |

To celebrate Heinz's 150th birthday, the brand are launching a new and exclusive ketchup product and it's oh-so boujee. The new condiment, dubbed Ketchup Caviar, will launch just in time for Valentine's Day, and will feature delicious caviar pearls that burst in your mouth.

Heinz claim this will help to "elevate any meal into a delicious fine dining experience", and quite frankly we are so here for this new condiment.

heinz caviar ketchup
Credit: Heinz

Joel Hughes, Marketing Manager at Heinz (what a job, tbh), said: “Heinz Ketchup Caviar has been created, not only to allow Heinz Tomato Ketchup lovers to join in with the celebration of 150 years of Heinz, but also to celebrate Valentine’s Day.

"Much like Heinz, Valentine’s Day is all about bringing people together, typically through great tasting meals. And with Ketchup Caviar, which is all about taking taste to a whole new exquisite level, you can share an even greater tasting meal with the special people in your life.”

If you're keen to try this quirky new flavour of Heinz, there's something you should know first. The Ketchup Caviar is so exclusive that there will only be 150 jars available in the UK! WHAAAAT?!

But Heinz is offering ketchup lovers the chance to get their mitts on this extra special new product at a one-off ValenHeinz breakfast in partnership with Fortnum & Mason. Very boujee indeed.

75 pairs of tickets will be available and the lucky chosen 150 fans will be treated to a special Heinz Ketchup Caviar and Fortnum & Mason breakfast menu, including a glass of champagne. Get us there, tbh.

Fans can head to the Heinz Facebook page to be in with a chance of winning a prestigious breakfast slot.

heinz ketchip limited edition

Heinz is also launching a new limited edition design collection of products which will be available in store at Fortnum & Mason from February 14th, while stocks last. The products include Heinz Beanz and Heinz Cream of Tomato Soup set at £1.50, and Heinz Tomato Ketchup at £1.95.

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