Sainsbury’s dubstep dads dancing in Christmas jumpers has just made our December 100% better

YES, middle-aged men! Go on with your bad selves!

by Emmeline Saunders |
Published on

We have to say, Sainsbury’s are pulling it out of the bag right now. Not only did their World War One-inspired Christmas advert reduce us to absolute snotty sobs at our desk last month, their latest ad – featuring some hella cringey middle-aged dads in amazing Christmas jumpers – is well on the way to going viral.

Take a look and see if it made you smile as much as we did.

GALLERY: The day in pictures


The Day in Pictures...

Monday: North West1 of 13

Monday: North West

Nori is the cutest in this little outfit and hair in a bun

Monday: Lily Allen2 of 13

Monday: Lily Allen

what a doughnut...

Monday: Lady Gaga3 of 13

Monday: Lady Gaga

Gaga has a new face?!

Tuesday: Cara Delevingne & Kendall Jenner4 of 13

Tuesday: Cara Delevingne & Kendall Jenner

Cara and Kendall backstage at the Chanel fashion show

Tuesday: Lady Gaga5 of 13

Tuesday: Lady Gaga

Gaga and with another new hairstyle

Wednesday: Katie Price6 of 13

Wednesday: Katie Price

Katie Price launches her new perfume Kissable Fierce

Wednesdasy: Calvin Harris7 of 13

Wednesdasy: Calvin Harris

Calvin happy to be hanging out with a Koala

Thursday: Miley8 of 13

Thursday: Miley

Mileys great choice of outfit today...

Thursday: Kim, Kourtney, Khloe and Kendall9 of 13

Thursday: Kim, Kourtney, Khloe and Kendall

The Kardashians celebrate the onsie Kourt!

Friday: Angelina Jolie10 of 13

Friday: Angelina Jolie

Angelina made this fans day after she got crushed in the crowd

Friday: Khloe Kardashian11 of 13

Friday: Khloe Kardashian

Khloe gets friendly with some Ostriches

Friday: Lauren Goodger12 of 13

Friday: Lauren Goodger

Lauren shares another boob selfie...

Friday: North and Sofia13 of 13

Friday: North and Sofia

North learning how to swing

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