The princess of pop is dead. Taylor Swift is no longer. She is an ex-Taylor. She has departed this sorry human world and is now nestling in a giant ball of cats, somewhere in the sky.
OK, not really. But we were really concerned about her welfare after watching the latest Diet Coke advert, which was launched last night to promote Taylor’s upcoming album 1989.
Starring in the ad – alongside Tay-Tay, obvs – is the 24-year-old’s beloved pet cat Olivia Benson. Yes, that one with the weirdly squished face.
But once Taylor starts sipping her beverage, more cats start appearing and soon her apartment is completely overrun with mewling balls of fluff.
As things stand, it’s not the worst way to go. But still, if drinking Diet Coke multiplies the cat population with every sip, we’re surprised vets all over the world aren’t campaigning against it.
GALLERY: Teen Choice Awards 2014 best dressed: Taylor Swift, Nina Dobrev and more
Teen Choice Awards 2014 best dressed: Taylor Swift, Nina Dobrev and more
Taylor Swift
Tay Tay went for all lemon and lime in Novis co-ords and sunny Charlotte Olympia heels teamed with an '80s do
Nina Dobrev
Rocking a paint splash Vionnet combo and bubblegum pink courts to show off that HAWT bod
Selena Gomez
Totally understated and elegant in a Saint Laurent jumpsuit, Miu Miu heels and a Dior metal box clutch
Cat Deeley
Proving that orange is indeed the new black in a floaty floral Alberta Ferretti frock and matching tangerine lippie
Chloe Moretz
Stepping away from her usual cutesy red-carpet style in this chic Valentino two-piece. We LURVE
Hailee Steinfeld
Romeo and Juliet star Hailee looked gorge in her multi-textured Elie Saab dress, casadei mega heels and '60s beauty
Jennifer Lopez
Is it just us or does J-Lo just keep getting hotter with age? Last night she ruled in all green. We heart her lacy Elie Saab skater frock
Katherine McNamara
We've got serious hair envy! Kat looked amazing in a minimal look from BCBG
Lea Michele
A patchwork Fausto Puglisi frock is not the easiest of things to pull off, but Glee star Lea manages it with her golden glow and tousled tresses
Zendaya Coleman
17 year old Zendaya avoided making this custom-made Material Girl dress look too girly by texturising her choppy bob and adding a slick of grungy eyeliner
Shailene Woodley
Covering up in a chic printed Peter Pilotto midi paired with red suede courts
Cher Lloyd
Looking super hot (if not a little hard to go to the loo) in an Amen embellished sheer bodysuit and Theory shorts
Sarah Hyland
Super blonde Sarah rocked a plunging neckline in this sparkly Marc Jacobs number
Kylie Jenner
We were on the fence with this one, but those killer gladiator heels just about maked up for the skirt which looks like it would be better suited to the beach...
Victoria Justice
It shouldn't work but it sooooooo does! Vic works her crochet Rebecca Minkoff with a cute Swarovski bejewelled clutch and Olcay Gulsen heels
Ariana Grande
Putting a '90s spin on a cute '60s Georges Chakra mini with her super high pony
Joey King
Actress Joey opted for a juicy-bright floaty frock with black and gold trim
Chelsea Kane
Actress Chelsea looked glowing in her XXL floral midi and cute pixie crop
Jordin Sparks
Totally tropical in a printed two-piece paired with black strappy sandals