Beauty trends come and go (cough, concealer lips), but I will forever strive for luminous and radiant skin. A complexion so god damn gleamy it looks as though you dutifully assemble morning smoothies stuffed with kale, sleep an interrupted nine hours and own most of Sephora's beauty launches.
I've spoken to many celebs about their beauty routines over the years and time and time again they tell me their simple trick for faking that lit-within glow. Please enter Weleda's Skin Food, £4.59 which has been working overtime on plenty of famous faces including Victoria Beckham, Molly-Mae Hague, Olivia Attwood and Hailey Bieber.
It's now officially at its cheapest price ever for Black Friday and you can snap up a 30ml bottle for under five pounds. Basically the same price as your morning skinny cappuccino.
AmazonMolly-Mae previously told fans in a beauty tutorial vlog, ''To prime my face and moisturise, I'm using the Weleda Skin Food. My make-up artist Holly…she always always uses this on me." Meanwhile, Olivia Attwood told heat, "This is such a make-up artist hack that I've definitely stolen from watching MUA's videos on Instagram, but it's the Weleda Skin Food. I don't use it as my moisturiser, I actually use it under my foundation and it's such a nice base."
As well as the A-List being obsessed with the iconic green tube, this year's Love Island villa was also hooked. It was a permanent fixture in the getting ready station as well as Uma Jammeh confirming all in an exclusive chat, "My secret to glowy skin is honestly Weleda Skin Food, I just love it. I always use it as a base for my make-up. All the girls in the villa used Skin Food as a moisturiser."
The celeb lot swear by using Skin Food as a balmy base before foundation to ensure maximum glow, but the versatile product can also be used as a skin salve, overnight treatment or lip balm.
At officially its lowest price ever, it would be rude not to this Black Friday.
Aimee Jakes is heat’s trending content editor. As well as writing about skincare launches, high-street fashion and gym bag essentials, she’s forever chatting to celebs about their fancy beauty routines. Follow her on Instagram here.