Gogglebox star Stephen Webb has been widely condemned on Twitter for 'animal cruelty' after he tied his dogs' ears up with a hair tie.
During last night's episode, he was seen laughing with his mum Pat as he tied their ears on top of their heads.
Stephen then described them as "Kylie Minogue" as they laughed at the dogs.
Viewers took to Twitter to slam Stephen for what many have considered to be 'animal cruelty'.
One wrote: "#Gogglebox since when were dog's ears 'hair'? Completely unacceptable to tie their ears up. Cruel & unnecessary."
Another added: "Disgraceful. Someone tie his ears together. #RSPCA #Gogglebox #AnimalCruelty #NoItIsntJustABitOfFun."
A third tweeted: "Those dogs are living beings, not toys to play with #Gogglebox."
Stephen first appeared on Gogglebox in series one with his boyfriend Chris Butland-Steed. After they split, Chris was dropped from the show and replaced with Stephen's mum Pat.
A show insider told The Sun at the time: “Stephen has sorted out a deal with the producers. He can carry on appearing in the show with his mum — and that meant cutting out his ex.
“Chris had hoped he would be able to sort out a deal with another friend but it didn’t work out and he will not be featured in the new series.
“It will be interesting to see if Stephen works as well with his mum as he did with Chris."
GALLERY: Gogglebox throwback pictures
Gogglebox Throwback Pictures
1 of 28Scarlett Moffatt, now
Scarlett is arguably one of the most successful people to begin their fame on Gogglebox.
2 of 28Scarlett Moffatt, then
Everybody now... awww! Scarlett was totally cute when she was younger, which makes no surprise as to why she's turned into the gorgeous woman she is now.
3 of 28Betty Moffatt, now
Scarlett's mum Betty is also very popular on the show.
4 of 28Betty Moffatt, then
Betty hasn't seemed to age a day since this adorable throwback of her and daughter Scarlett!
5 of 28Mark Moffatt, now
Scarlett's dad Mark also appears on the show.
6 of 28Mark Moffatt, then
Look at Mark Moffatt's hair in this cute throwback of him and Scarlett!
7 of 28Ava Moffatt, now
Scarlett's sister Ava occasionally takes part in the show.
8 of 28Ava Moffatt, then
Scarlett recently added this sweet throwback of her and her little sister Ava, from ten years ago!
9 of 28Chris Steed, now
Chris no longer appears on the show, but is pictured here with his adorable kitty.
10 of 28Chris Steed, then
Chris - who used to be one half of Stephen and Chris from Brighton - is sporting longer (and BLONDE) locks in this fabulous throwback snap.
11 of 28Stephen Webb, now
Stephen now appears on the show without Chris.
12 of 28Stephen Webb, then
He used to be one half of best friend duo Stephen and Chris from Brighton, and posted this amazing throwback snap of him in the Himalayas.
13 of 28Steph and Dom, now
We LOVE "posh couple" Steph and Dom on Gogglebox.
14 of 28Steph and Dom, then
Steph and Dom posted this sweet throwback of their wedding day - and you can tell they were just as in love back then as they are now.
15 of 28The Siddiqui brothers, now
Baasit and Umar are well-loved on the show along with their dad Sid.
16 of 28The Siddiqui brothers, then
Who doesn't love a sweet family portrait? The Siddiqui brothers have always been smiling it seems!
17 of 28Nikki and Amy Tapper, now
Nikki and Amy Tapper are on the show as part of the Tapper family.
18 of 28Nikki and Amy Tapper, then
How sweet is this throwback of Nikki Tapper and daughter Amy?!
19 of 28Jonathan Tapper, now
Jonathan, the patriarch of the family, is known for his loud, booming voice.
20 of 28Jonathan Tapper, then
Daughter Amy cheekily posted this throwback of her dad Jonathan Tapper to Twitter - and he's still got that same big grin now!
21 of 28Andrew and Carolyne Michael, now
Andrew and Carolyne Michael appear on the show with their children.
22 of 28Andrew and Carolyne Michael, then
How much does Carolyne Michael look like her daughter Alex in this photo?!
23 of 28The Michael children, now
Not all four children appear on the show with their parents.
24 of 28The Michael children, then
The Michael Family children look so adorable in this cute throwback Christmas snap!
25 of 28Reverend Kate and Graham Bottley, now
Reverend Kate and her husband Graham are known for their sarcastic comments on the show.
26 of 28Reverend Kate and Graham Bottley, then
Reverend Kate and Graham LOVE fancy dress - just take a look at Kate's Twitter page to see more photos like this!
27 of 28Jenny and Lee, now
These to have our sides hurting most weeks with their hilarious antics – special shout out to Lee eating Jenny's face mask with his tortilla chips, and Jenny letting one rip while doing some squats.
28 of 28Jenny and Lee, then
These two really are the BEST of friends, and if their regular holiday snaps and drunk nights out don't prove it, then this photo from 25 years ago definitely will.