Kim Kardashian-West has pretty much been every hair colour (thanks to wearing wigs) but now she's dyed her REAL hair red.
The reality star - who is known for her long and shiny brunette hair - shared a video of her freshly dyed hair and said, "Hey guys I dyed my hair red. Do you love it?"
Err, obsessed with her confidence tbh.
And before anyone assumes it's a wig, if you look closely you'll see that the red hair is literally coming out of her scalp - meaning it's her actual hair.
Also her hair stylist has shut down any speculation on Instagram by insisting, "Red head 🍒 it’s NOT a wig before you start with that sh-t".
OK, mood.
Fans are probably relieved that her new hairstyle doesn't appropriate a culture like she's often done in the past.
Remember wheneven Lindsey Lohan was "confused" when Kim K posted a photo of herself with cornrows?
Check out: the best at-home hair dyes for a flawless and glossy finish
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Best hair dye to switch up your look a la Kimmy K
1 of 7Clairol Nice'n Easy Liquid, Natural Looking Permanent Hair Dye,
Nice'n Easy gives a natural blend of tones and highlights for a stunning natural finish. A promising review: "Don't usually go for this one but decided to give it a go. Hadn't coloured my hair for about 5 months so followed the instructions. Left it on about 5 minutes longer than it said. End result a gorgeous light brown colour, unlike some brown dyes that make your hair look almost black. Covered roots and odd grey hair perfectly. Would definitely recommend and will be buying again."
2 of 7Garnier Nutrisse Hair Dye Permanent
A nourishing hair dye which promises 100% grey coverage. It contains four oils to ensure minimal damage. **A promising review: "**After going from bleach blonde to darker, my hair went a horrible orange colour. I thought I'd try this as I really liked the colour. I'm very pleased with the colour result.I'm not keen on the smell but I'm so happy with the colour I'll put up with it."
3 of 7John Frieda Precision Foam Colour Hair Dye
A permanent hair dye with revolutionary, non-drip foam which covers every strand perfectly. It also comes with a nourishing, after-colour conditioner for long-lasting colour. A promising review: "My hair is longer than shoulder length so I did need to order more than one, even if I didn't use all of the second one. Because I was able to do it all myself because of the foam, it was worth paying that little bit extra, to ensure I wasn't going to have any patches anywhere. My hair feels good after using the conditioner that's provider."
£9.99
4 of 7L'Oreal Excellence Age Perfect Hair Dye
Enriched with pro-collagen and pro-ceramide for a multidimensional colour, this is perfect for anyone who fancies super natural results. A promising review: "Beautiful shade of hair colour, caring while you colour. Made my hair shiny and manageable after use. One of the best hair colours I have ever used. Will buy again."
£11.00
5 of 7Garnier Color Sensation Vivids Hair Dye
A vivd candyfloss pink hair dye which leaves your hair brilliantly shiny. It's After Colour Hair Conditioner is enriched with natural ingredient extracts of Mother-of-pearl and wild rose essence.A promising review: "This is the nicest pink hair colour I've used. It's easy to use. I bought 2 packs because my hair is past my shoulders. I started with my roots and then worked my way round the rest of the hair.I was dubious over how the colour would take after reading reviews. Plus other pink brands have left me purple for a week before rinsing down to pink. Not this time ! I got baby pink first time."
6 of 7Bleach London Super Cool Colour
If you fancy trying something different, we love Bleach London's semi permanent hair dye. Available in 22 perfectly pastel shades, this will last between 2-10 washes. A promising review: "Used slime light for the first time and it's INCREDIBLE! I didn't expect such colour. It's got a completely different texture from the other colours I've used, this a lot more runny. "
7 of 7Fudge Paintbox Hair Colourant
Change up your style with the Fudge Paintbox Hair Colourant; a semi-permanent hair dye that can be applied alone or with other shades to create a customised look. A promising review: "I left mine on (shade Pink Moon) for two hours rather than following the instructions and ended up with a gorgeous hot pink colour. It wasn't patchy or streaky. Pardon the pun, but I was over the moon with it."
And Kim wouldn't be the only member from her family who has been accused of appropriating another culture - Kylie Jenner was slammed by The Hunger Games star Amandla Stenberg who accused her of appropriating black culture.
At the time Amandla said, "When u appropriate black features and culture but fail to use ur position of power to help black Americans by directing attention towards ur wigs instead of police brutality or racism #whitegirlsdoitbetter".
However Ky hit back and wrote, ""Mad if I don't, Mad if I do…. Go hang w Jaden [Smith] or something."
Riiight.
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In more Kardashian related news, we're still shook that Kim's hair stylist launched a cheap AF hair collection with Primark.
Speaking about his haircare range with Primark, Andrew Fitzsimons confessed, "I grew up in Dublin, so have always been a huge Penneys (Primark) fan.
"I love the way that they make fashion and beauty accessible to everyone. And, for me, haircare shouldn't be any different.
"It's a dream come true to launch my own haircare range. To know I am doing to it with a retailer so suited to my vision and so close to my Dublin roots makes it all more special."