Charlotte Tilbury's Magic Cream is one of our ride or dies.
At £75 a pop, it is very expensive, but holy moly, it is worth it.
So imagine our excitement when the skincare guru announced she's launching a SERUM with ingredients that are just as potent as Magic Cream.
Aptly named 'Charlotte's Magic Serum Crystal Elixir', it's infused with vitamin C, peptides, hyaluronic acid and the trademarked "Magic 8" complex which works hard to address signs of ageing and dullness.
The results? Naturally glowy skin.
Lazy journalism incoming, but it is, well, magic.
Charlotte told Grazia about the newest launch, "I started using this serum and straight away my clients, namely Kate Moss, Salma Hayek and Amber Valetta all said to me 'What have you done to your skin? Where are your pores?' They couldn't believe it. I've given them their own now and they're addicted."
Listen, if it's good enough for Mossy...
"I like to call this serum the Joe Wicks of skincare. I don't do his workouts darlings, but I should. This serum is saying to your skin, 'Let's go! Let's do this! Let's keep going!'. It's plumping, it's firming, it's tightening. It's your skincare gym in a bottle".
The 'Joe Wicks of skincare.' Obsessed.
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Charlotte also explained how Magic Serum is nice and gentle on skin.
She said, ''It's really great for sensitive skin too. It undertakes a very magical dance. It's effective, you see results from it, but it doesn't irritate the skin. That was always very important to me."
"There are a lot of high-end products out there with a lot of big claims, but I wanted something that would pack a punch and act as a skin comforter too. It's the reason everyone fell in love with the Magic Cream Moisturiser. They use it on their face, on their children to clear things up. One sells every 2 minutes in the UK'."