It’s always a bit overwhelming when a new series of Big Brother starts and we get introduced to a new batch of Housemates on night one in a complete and utter whirlwind.
Having said that, however, a few Big Brother 2025 Housemates have already made quite the impression on us and that certainly includes Sam, a 27-year-old Zumba instructor from Yorkshire.
We’re not the only ones that Sam’s made an impression on either; although we’re not sure if it’s for all the right reasons as viewers voted to give Sam an evil eye, which means that he already faces eviction alongside Caroline Monk and Emily Hewertson. Ahead of his potential exit, here’s everything you need to know about Sam…

Who is Big Brother's Sam?
Sam is one of the 12 Housemates who entered the Big Brother 2025 house on Sunday 28 September.
How old is Big Brother's Sam?
He's 27 years old.
Where is Big Brother's Sam from?
Sam is from Skipton, near Bradford, in Yorkshire.

What is Big Brother's Sam's job?
Upon entering the Big Brother house, Sam revealed he was a Zumba instructor. However, it turns out he's also a singer that goes by the name Smashby. He's a regular performer on the Pride scene, which means he's followed by loads of drag queens on Instagram - including Danny Beard and La Voix - and he's even collaborated withRuPaul's Drag Race All Star, Aja.
Sam's also had his music featured on BBC Radio and Love Island Australia.
Why did Sam apply for Big Brother?
Sam confessed he's 'always wanted to do' Big Brother. He also said he wanted to 'get out of the house and give [his] mum a break.'

What will Sam do with the money if he wins Big Brother?
As well as a trip to Disneyland, Sam would spend the money on 'a gorgeous apartment and a fluffy cat' if he won.
What is Big Brother's Sam's Instagram?
Sam's on Instagram at @smashbyofficial, but his account will be private while he's in the house.
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Nathan Katnoria is heat and Closer online’s senior digital writer. He’s been obsessed with Big Brother ever since the days of Chantelle Houghton and Preston and was hooked on the ITV2 reboot. He even attended the final and saw the housemates up close and personal.