The ultimate guide to the best Boxing Day deals and what to expect

Discounts for DAYS 👏

best-boxing-day-deals (19)

by Samantha Price |
Updated on

It's time to shop - because the best Boxing Day deals are here. The turkey has been demolished, cocktails have been consumed and naps have been had. One particular thing we're always excited about at Christmas is, of course, the sales. New Year's Eve outfit? Pending.

A brilliant chance to save across everything, from beauty to fashion, our shopping experts have pulled together the deals you should be adding to your basket immediately. We've found treats on everything from fashion deals to beauty steals and fitness essentials, so, you're welcome x

Yep, the Boxing Day and winter sales have started. Here's what you can expect from the huge sales event, including where to shop for the best deals. It's no secret that our shopping experts know a thing or two about where to find the best bits in the sales, so here's our full guide to the Boxing Day sales.

Where to shop the best Boxing Day deals:

First things first, there are LOADS of retailers that are pretty much always included in the big sale events. You can pretty much guarantee money off, so you're going to want to keep your eyes very much peeled. Here are the sales that we're expecting, with up to 75 per cent off.

ASOS Festive Sale - up to 70% off

Amazon Boxing Day sale

Beauty Bay Boxing Day Sale - up to 50% off in the winter sale

Boohoo Winter Sale - up to 25% off almost everything

Boots Winter Sale - big offers on electrical beauty, skincare and makeup

Cult Beauty Winter Sale - up to 50% off

Debenhams Winter Sale - up to 70% off

EGO Winter Sale - up to 30% off everything with code EGO30

Gymshark Boxing Day Sale

H&M Winter Sale - up to 50% off

John Lewis Winter Sale - up to 50% off selected Christmas fashion

LookFantastic Winter Wonders - up to 50% off selected beauty

New Look Boxing Day Sale - up to 60% off

PrettyLittleThing Winter Sale - up to 40% off beauty gifts

Sephora Boxing Day Sale

Urban Outfitters Winter Sale - up to 75% off selected lines

Very Winter Sale - up to 60% off

SHOP: The best deals for Boxing Day 2023

Gymshark Light Grey Marl Seamless LeggingsGymshark
Price: £32 (was £40)

Treat yourself to these super cosy Marl Seamless Leggings from Gymshark, now 20% off in the sale. Whether it's working out or chilling on the couch, these have got you covered.

Beauty Bay Rich Nude Neutrals 42 TrioBeauty Bay
Price: £45 (was £75)

Will we ever be over this deal on Beauty Bay's Rich Nude Neutrals 42 Trio? We think not. Not one, not two - but THREE palettes featuring nude neutral tones that will work on just about anyone. Snap it up, STAT.

Dyson Corrale™ Cord-Free Straightener Blue/BlushBoots
Price: £299.99 (was £399.99)

Ofc, we're loving that the Dyson Corrale has found its way into the Boots Winter Sale. Now £100 off, now's your chance to be the owner of a pair of Dyson straighteners.

Olaplex No. 4C Bond Maintenance Clarifying Shampoo 250mlLookFantastic
Price: $22.40 (was £28)

Wanting to restore your hair? Look no further than Olaplex. The No. 4C Bond Maintenance Clarifying Shampoo will have your hair back to full health in no time.

Mugler Alien Eau De Parfum Debenhams
Price: £55.25 (was £65)

None other than Mugler's Alien Eau De Parfum is in the sale and we are snapping up a refill ASAP. Check out the perfume deals over at Debenhams - you won't be disappointed.

Foreo Luna 4 Go Facial Cleansing MassageBeauty Bay
Price: $89.20 (was £119)
Alternative retailers
Dermstore$129.00View offer
SkinStore$129.00View offer
Macy's$129.00View offer
Saks Fifth Avenue$129.00View offer

The highly rated beauty device that is the Foreo Luna 4 Go Facial Cleansing Massager is now on sale. For 25% off, you can treat yourself to the most thorough cleanse of your life. One for your daily skincare routine, it's not one to be missed.

Tazmin Faux Fur Lining Platform SlipperEGO
Price: £29.40 (was £42)

Get your hands on these UGG Tasman dupes for less. Use the code EGO30 at checkout to receive a very respectable 30% off these cosy slippers. Don't mind if we do.

Ariana Grande Cloud Eau De Parfum 30mlDebenhams
Price: £26.40 (was £33)

Is that Ariana Grande's Cloud Eau De Parfum we can smell in the sale? Now under £30, we're so glad we found Cloud in the Boxing Day sales. A true 'treat yourself' moment.

For lasting hair removal, the PHILIPS BR1949/BR1947 Lumea Prestige IPL Hair Removal Device never misses. Now with some huge savings, if you've always wanted to put an IPL to the test, now you can for less.

Urban Decay All Nighter Travel SetCult Beauty
Price: £15.40 (was £22)

The Urban Decay All Nighter Setting Spray is arguably one of the best at fixing makeup in place. Now, you get TWO with the super cute Urban Decay All Nighter Travel Set.

Now in the sale, the Revlon One-Step Hair Dryer and Volumiser is a popular one on TikTok for creating bouncy, blowdried hair. Sounds too good to be true? Check out our Revlon One-Step review for results.

Sol de Janierio Cheirosa '40 Perfume Mist 240mlLookFantastic
Price: £29.75 (was £35)

The ever-popular Sol de Janierio Cheirosa '40 Perfume Mist 240ml loved by ourselves and celebs alike can be snapped up in the LookFantastic sale while it's on offer in the Winter Wonders sale.

NARS Up All Night Mini Powermatte Lip DuoLooKFantastic
Price: £18.15 (was £33)

In the market for a new lippy this winter? NARS Up All Night Mini Powermatte Lip Duo in shades Too Hot to Hold and American Woman make the perfect winter lip shade for your New Year's night out.

Muubaa Cropped Leather Biker Jacket in BlackASOS
Price: £87.50 (was £425)

Yep, you read that right. Now 79% off (SEVENTY. NINE), you can own your very own Muubaa Cropped Leather Biker Jacket from ASOS. One to pair with so many outfits, it's a classic that will be your fave for years to come.

New Look Off White Ribbed Knit Roll Neck JumperNew Look
Price: £15 (was £19.99)

This super cosy knit from New Look is now only £15 in the Winter Sale. The New Look Off White Ribbed Knit Roll Neck Jumper will see you well into the new year.

UO Silver Foil Asymmetrical Mini SkirtUrban Outfitters
Price: £18 (was £36)

OMG, we LOVE this Silver Foil Asymmetrical Mini Skirt from Urban Outfitters. An unreal outfit builder, it's the perfect choice for your New Year's Eve outfit.

ASOS DESIGN Elly Block Heel Sock Boots in Black KnitASOS
Price: £26 (was £40)

Of course, who doesn't need a new pair of boots in the sale? These ASOS DESIGN Elly Block Heel Sock Boots in Black Knit are very on trend right now, and perfect for so many looks.

The TRESemme Keratin Smooth 2200W Volume Shine Hair Dryer Gift Set contains a hair dryer, diffuser, heat styling spray, rollers, clips and a brush. All for £24.99? It's a no-brainer.

Apple AirPods with Lightning Charging Case (3rd Generation) 2022John Lewis
Price: £149 (was £169)

Get on board with the Apple AirPods and bag yourself this deal while you can. The 3rd Gen AirPods have been re-designed and enhanced to heighten your music-listening experience even more.

We are racing to add this set of two Oral-B Pro 3 Electric Toothbrushes to our baskets while the deal is there. Honestly, we recommend upgrading to an electric toothbrush while you can. Your teeth will deffo thank you for it.


When do the Boxing Day 2023 sales start?

The Boxing Day sales usually start on 26 December, but many deals can start on the run-up to Christmas and continue through to the start of January and beyond. Some of your favourite retailers may even be offering discount codes for you to make the most of the sale event.

What Boxing Day deals can we expect in 2023?

While we don't know exactly what retailers are going to get involved, thanks to previous years, we've got some pretty good ideas. You might even be able to expect more than half price off selected items, as last year we saw 80 per cent savings on items like fashion, beauty, fitness and homeware.

Are Boxing Day deals as good as Black Friday?

Arguably, you might even be able to find deals as good as you would on Black Friday. With some retailers slashing prices up to 75 per cent, you might be able to bag a bargain. Like Black Friday, the Boxing Day sales no longer last for just a day. We're expecting to see discounts well into the new year, so, make sure to bookmark this page to find all of the best deals.

Top tips for Boxing Day sales:

Be social media savvy

Follow your favourite brands on social media - brands these days often award the customers that pay attention. Although the Boxing Day sales historically only last a day, many brands like to make the most of the build-up – often dropping hints and discounts on social media a few days before and after.

Sign up for newsletters and updates

Yep, we all know they’re annoying and clog up your inbox but your inner bargain hunter will thank you when it’s all over. Sign up to the heat newsletter for more information.

Organisation is key

Spend the week beforehand deciding exactly what you're looking to buy: Focus is everything! Make a budget and try not to be distracted even if a deal looks good, try to stick to your list.

You should also set up online accounts with your favourite shops in advance so you're not stressed out by checkout logins and redirects, also frustrating and a way to lose valuable deal-hunting time.

Samantha Price is a Beauty, Fashion & Wellness Product Writer at heat. With two years of experience at Bauer, Samantha has worked on several projects, from championing the heat newsletters to writing expertly crafted buying guides.

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