Wet look hair is having a moment. Over recent months, we’ve seen everyone from Kim Kardashian and Megan Fox to Love Island’s Maura Higgins step out with hair that looks just like they’ve had a deep in the sea or jogged down the street in the rain.
In a recent Instagram post, Maura turned heads as she looked FIRE, but her slicked back hair gained A LOT of attention. She simply captioned the snap, “Sheer garments & wet tresses @ohpolly.”
Many complimented Maura’s look, with one saying, “ Omg the body 😍😍 the hair 🔥❤️🙌"
Another commented, “ Giving me Kim Kardashian Met Gala vibes with first pic 😍"
Turns out, the Ann Summers ambassador used her favourite LUBE to get her wet-look hair and smooth and style her baby hairs. Yep, Maura’s hair stylist revealed on their Instagram story that they had used Ann Summers Candy Floss Lickable Lube (£8) to achieve the look.
1.
Ann Summers Candy Floss Lickable Lube
Look! More news!
Becoming Molly-Mae: everything you need to know about her new book
Using lube as a hair gel isn’t a new thing. Earlier this year, TikToker @ederlydesigns caused a storm on the app when she posted a hair how-to in which she claimed that "celebrity hair stylists use lube for the wet hair look to last all night long!"
CHECK OUT Step up your hair game with the best serums 2022:
The best hair serums 2020:
1 of 9Grow Gorgeous Intense Hair Growth Serum
Best for hair growthThis ultra-concentrated serum works to increase the thickness of each strand and stimulates hair follicles to promote hair growth.
£31.50
- Rrp: £45.00
2 of 9Bed Head by Tigi Control Freak Anti Frizz Serum
Best for frizzy and unruly hairThis hard-working serum smooths frizz, flyaways and static leaving hair silky and shiny.
£8.90
- Rrp: £14.95
3 of 9Olaplex No.7 Bonding Oil
Best for bleached hairThis ultra-concentrated formula is a godsend for bleached and frazzled hair. It also provides heat protection up to 232°C, the oil helps to minimise styling damage and preserve healthy hair.
4 of 9The Hair Boss The Overnight Repair Serum
Best for an overnight treatmentThis luxuriously rich serum revives and repairs damaged hair while you sleep, leaving your hair healthier and smoother. A must-have for dry/damaged hair.
5 of 9Grapeseed Hair Serum Grapeseed Hair Serum Grapeseed Hair Serum Grapeseed Hair Serum
Best all-rounderThis hero product from The Body Shop resurrects damaged hair, adds shine and doesn't weigh down hair making it an extremely worthy contender for your Shelfie.
6 of 9Aveda Be Curly Style-Prep
Best for curly hairThis serum adds moisture and curl definition as it seals the cuticle, taming frizz alllll day long. A must-have for curly hair.
7 of 9Moroccanoil Blow Dry Concentrate
Best for unmanageable hairA revolutionary product for frizzy hair. Simply use before blow drying for salon-worthy locks from home.
8 of 9Kérastase Nutritive 8H Magic Night Serum
Best for dry hairContaining a potent blend of vitamins, this penetrates each hair fibre, replenishing moisture lost throughout the day. Expect better hair condition and less breakage. Win win.
9 of 9Aussie SOS Save My Lengths! 3 in 1 Hair Oil
Best all-rounder This 3in1 miraculous hair oil with Australian superfoods is like a magic wand, designed to detangle, de-frizz and repair split ends. Aussie always saves the day.
WATCH Celebrity Ex On The Beach’s Mike Boateng Breaks Silence On Priscilla Anyabu Snub
There’s loads of wet look lube hairstyles all over Tik Tok, with many opting for the silky stuff instead of hair gel that can set quite hard in comparison.
Apparently, using lube doesn't damage the hair at all and lasts an extremely long time, which is why celeb hairstylists use it. It also isn't as greasy as say, coconut oil or some hair gels, which means you'll nail the 'wet look' without damaging your hair.