Wet look hair is having a moment. Over recent months, we’ve seen everyone from Kim Kardashian and Megan Fox to Love Island’s Maura Higgins step out with hair that looks just like they’ve had a deep in the sea or jogged down the street in the rain.
In a recent Instagram post, Maura turned heads as she looked FIRE, but her slicked back hair gained A LOT of attention. She simply captioned the snap, “Sheer garments & wet tresses @ohpolly.”
Many complimented Maura’s look, with one saying, “ Omg the body 😍😍 the hair 🔥❤️🙌"
Another commented, “ Giving me Kim Kardashian Met Gala vibes with first pic 😍"
Turns out, the Ann Summers ambassador used her favourite LUBE to get her wet-look hair and smooth and style her baby hairs. Yep, Maura’s hair stylist revealed on their Instagram story that they had used Ann Summers Candy Floss Lickable Lube (£8) to achieve the look.
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Using lube as a hair gel isn’t a new thing. Earlier this year, TikToker @ederlydesigns caused a storm on the app when she posted a hair how-to in which she claimed that "celebrity hair stylists use lube for the wet hair look to last all night long!"
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There’s loads of wet look lube hairstyles all over Tik Tok, with many opting for the silky stuff instead of hair gel that can set quite hard in comparison.
Apparently, using lube doesn't damage the hair at all and lasts an extremely long time, which is why celeb hairstylists use it. It also isn't as greasy as say, coconut oil or some hair gels, which means you'll nail the 'wet look' without damaging your hair.