Zara McDermott is best known for heroically turning her ten-day stint on Love Island season four into a glittering documentary-making career for the BBC, as well as launching a gymwear line, being #couplegoals with Made in Chelsea's Sam Thompson and entertaining the nation with her hilariously relatable TikTok videos.
We'd even go as far as to argue that Zara is the biggest grafter in post-Love Island history.
Another thing we adore about the presenter is her dedication to sharing her latest beauty tips and tricks with her 2 million Instagram fans. There is no gate-keeping around here.
The latest trick to prick heat HQ's ears up is the very lipstick she always reaches for when filming TV interviews, especially as it's under a tenner on Amazon.
The lippy in question? The L'Oreal Paris Colour Riche in shade 179 which has been rated five stars online for being brilliantly 'moisturising' and a 'flattering colour'.
Zara shared all on Instagram Stories and started by saying, "Brand ambassador, but not a paid advertisement in any way!'
"I literally get so many questions on my lip colour when I do interviews. I'm currently obsessed with this: it's the L'Oreal Colour Riche in shade 169! The perfect berry colour that feels like a balm on my lips, doesn't dry out and has a light sheen."
The star then posted a selfie of herself and Strictly's Katya Jones where you can see the gorgeous, berry-toned lip in all its glory.
The Colour Riche lipstick is enriched with Omega 3 and Vitamin E to ensure its ultra-hydrating, creamy and smooth whilst delivering ample colour.
One chuffed customer wrote online, "I have used this lipstick for years and cannot get it now in the high-street stores. It is my absolute fav. Moisture, shine, colour."
Consider us influenced.