We're always thinking of ways to shine a light on Black Pound Day - which happens every first Saturday of the month - and as we celebrate Black History Month this October what better way to inspire your shopping than looking to some of the best black-owned businesses.
Black Pound Day in the UK encourages you to rethink your shopping habits right across your whole lifestyle. From hair products, clothing, jewellery, beauty and leisure, some of the best black-owned businesses are teeming with epic bits and bobs to get your hands on and be the envy of your pals.
The theme for Black History Month 2022 is "Time For Change: Action Not Words" focusing on being an ally rather than a passive bystander, "moving beyond short-term or performative gestures and taking real, long-term action".
What is Black Pound Day?
Black Pound Day was founded in June 2020 by So Solid Crew member Swiss. Swiss was inspired by the Black Lives Matter movement and set up a monthly event to support the growth of the UK’s black economy. The goal: to encourage the British public to change their shopping habits and invest in the talents of black entrepreneurs.
Black Pound Day has its own searchable website directory, which covers everything you can think of including groceries, home improvements, plumbing, and even takeaways.
And as of summer 2022, Black Pound Day opened its first official storefront in Westfield London. The store will enable more than 80 black-owned businesses to sell to shoppers with a range of quality products within haircare, homeware, fashion, beauty and a variety of other sectors.
Black Pound Day founder, Swiss, said: "We are so excited to be in a position to create this opportunity to bring the best of our homegrown Black brands to the general High street consumer, ensuring sustainability and consistency all year round.”
When is Black Pound Day 2022?
Black Pound Day is on the first Saturday of every month, it helps us to discover independent brands that may not get as much publicity as bigger brands – all while supporting a good cause. So don't miss out on helping black-owned businesses thrive by spending your coins.
Here are some of our favourite brands to shop with this Black History Month...
kitschnoir.com
Kitsch Noir is a London-based family-friendly, black greeting cards and stationery brand, founded by founder illustrator and podcaster Cherelle who designs the joyful illustrations that adorn planners, greeting cards, lunch bags and more.
Created for mixed textured hair, FYC For Your Curls offers four products: Shampoo, Conditioner, Refresh & Detangle spray, and Leave-In conditioner. All FYC products are vegan friendly and contain no silicones, sulfates or parabens, which is essential for healthy curls. The range is suitable for all kinds of mixed-textured hair, texture 3A to 3C. Tried & Tested by Deputy Commercial Content Editor, Natalie Corner: "I couldn't rave about these products more, especially for my 3c hair type. The detangling spray feels really hydrating and the leave-in conditioner I use religiously now and my hair has never felt stronger!"
www.boots.com
Uoma Beauty was created by Nigerian-born, Sharon Chuter, a beauty industry expert based between London and LA. The brand is hugely popular with MUAs thanks to the stunning range of foundation shades and gorgeous colours that match all skin tones. We're adding this Badass Icon Matte Lipstick into our baskets immediately.
www.bykerwin.com
London artist Kerwin Blackburn's collection of prints and original paintings celebrate diversity and cultural icons, capturing black famous faces through a lens of colour and vibrancy. We particularly love this vibrant painting of Diana Ross using the Jackson Pollock inspired 'action painting' technique. Other famous well-known black icons in his collection include like Stevie Wonder, Notorious B.I.G, Diana Ross and Jimi Hendrix.
skingourmet.com
You had us at edible... This entire raw handmade skincare line is sourced from the Wilds of Ghana and it's so pure that you could eat it, as it includes zero preservatives. From cleansers, body scrubs, oils and butters, treat your body to luxury as the brand ships internationally.
www.iamfy.co
If you want to bring some magic to your home or gift a gal pal a stunning print for their birthday then look no further than Fy! The website is crammed full of artwork and home accessories and has curated an edit showcasing work by black artists from the Fy! community. We love this artwork by Princella and this chic Smokin Art Print by Gregory Prescott.
lihabeauty.com
It's cosy season and of course, we need to stock up on our candle collection. Liha and Abi are life long friends who with their black-owned brand LIHA "create beauty products that are, like us, a mixture of natural African roots and a quintessentially British attitude". This particular candle is made from clean-burning sustainable coconut wax blend with base notes of Geranium and Frankincense, top notes of Lavender and hibiscus invoking the fragrance of soft African Moss. Sounds dreamy.
kazvaremadeit.com
Quite frankly if someone doesn't purchase me this mug for my birthday I will be very disappointed. Featuring all the favourite iterations of Beyoncé across her Black Is King epic this illustrated mug by Kazvare Made It will make the perfect gift for a Queen Bee fan (ahem me).
www.lappthebrand.com
Lapp is from the brains of one of our favourite models Leomie Anderson. Not content with smashing it on the runway Leomie launched Lapp, a sportwear inspired collection of tight fits and hip-hugging dresses. We have our eyes on this body art dress...
www.sammimaria.com
Sammi Maria Jewellery is a beautiful, Black-owned jewellery brand, that is a real investment and makes jewellery inspired by different cities in the world, with a 'laid back, city girl' style. These gold and pearl drop earrings will make a great present for a special someone or treat yourself.
The fourth volume of the Rebel Girls books features the stories of 100 barrier-breaking Black women and girls from around the world including Naomi Osaka and Amanda Gorman to Ida B. Wells and Aretha Franklin. The series edited by Lily Workneh previously landed itself on Oprah's Favourite Things 2021 list, so it's definitely worth a look to inspire any Christmas presents this year.
www.superdrug.com
It's not all beauty and fashion you can change your shopping habits for body care as well. Here We Flo, is a black-owned, female-founded and London-based family of brands that offer eco-friendly and organic period care, sexual health and bladder care. Co-founder Susan Allen met Tara Chandra as students at the London School of Economics, where they had an idea for a company that makes organic period care more accessible, affordable and adorable, all whilst giving back. The company also has XO! vegan, carbon neutral condoms and glo Bamboo pads.
www.theastrologyvixen.com
Want to gift something super personal to your BFF or your sister who are very into their star signs and birth charts? Then a gift card from the Astrology Vixen might be right up their street. Sade is a London based astrologist who offers guidance in spirituality, wellness and personal development. You can buy a gift card which can be used to book in for your choice of astrology reading. That might be a birth chart, yearly transit or one of her most popular astro reading. So do like Adele who knows her Saturn Return reading.
www.vestalondonbeauty.com
If you haven't tried and tested the 90s dark lip liner look then what are you waiting for? Lip makeup brand Vesta London Beauty founded by MUA and marketing guru Vesta Boateng, has the shades on lock. Find your perfect match or treat your pals to the nude bundle lip gloss.
www.lookfantastic.com
Boucleme is a plant-powered hair care line created founded by Michele Scott-Lynch in 2014. The range, which is free of sulphates, parabens and silicones, includes a whole host of products that promise to bring your curls to life no matter your curl pattern. We particularly love the brand's intensive hair conditioner which left our hair lusciously soft and hydrated. They have released a 30 Days To Curl Kit which covers everything you need to get started on your natural hair journey including curl cream, cleanser, conditioner, and defining gel.
www.cultbeauty.co.uk
There's a reason Dizziak's deep conditioner is an award winner. The creamy, lightly scented product make your curls and coils feel like they are nourished deep down to the root. Ingredients such as aloe vera, castor oil and shea butter feature across the Dizziak range and the bottles look great on your shelf.
www.superdrug.com
Soothe scalp oil does exactly that and it's a vital product you need in your hair care arsenal. The very first product was created by Joycelyn and Rachael after they both suffered from traction alopecia. They formulated this scalp oil to help grow their hair back. It relieves itchiness, helps prevent a dry scalp and is eczema friendly.
swearbyskin.com
Looking for a glow-up on a budget? SwearBy Skin has launched an impressive wireless LED light therapy mask that can be recharged. With the yellow, blue and red light options, the mask can tackle many complexion issues like fine lines, breakouts and hyperpigmentation. The black-owned beauty brand making LED affordable to all is the brainchild of Shenae Rae, who has made it her mission to make effective treatments accessible and not cost a fortune. Even Kourtney Kardashian is a fan of the SwearBy mask! Every skin can benefit from a bit of happy yellow light, but darker skins will particularly love it as they tend to suffer more from pigmentation problems and an uneven skin tone. Tried & Tested by Deputy Commercial Editor, Natalie Corner: "I've heard so much about LED light and how red, yellow and blue light can treat your skin. But heading to the salon is not always a feasible option. When I heard about SwearBy Skin mask it was like fate, it has timed ten minute sessions, and you just pop it on, sit back and relax. It's recommended three times a week so I'm looking forward to keeping up with my treatments without fear of it running out!"
www.selfridges.com
Elephant & Bamboo is a sustainable home fragrance brand founded by mother and daughter duo, Babiche and Christia. Elephant & Bamboo use bamboo as a core material, which in some cultures is given as a house warming present. Their beautiful products are handmade and they create vegan candles, which are paraffin-free. We also love this Lychee & Peony diffuser, which evokes luxury, not to mention their super stylish pillar-shaped candles.
www.watermanshair.com
Watermans was founded by Gail and Matt Waterman in 2014. Afro hair is prone to dryness, so applying a weekly moisturising hair mask is key to preventing breakage. When hair is clean, apply Watermans Masque Me Hair Mask from roots to tips. The unique regenerating formula is ideal for Afro hair and it melts into the hair shaft and enriches locks with moisture, repairing damage and nourishing dryness.
www.emolyne.com
The hardest part about discovering Emolyne Cosmetics is the fact we have to make a decision on which shade we want. The brand has three core products: Metamorphosis Velvet Semi-Matte Lipstick, the Metamorphosis Velvet Long Wear Lip Definer and the Metamorphosis Gel Lacquer nail polish and you can buy them all in the exact same shade as a complete kit. There are 15 red and 15 nude shades with five of each of those shade ranges dedicated to light, medium and deep skin tones, allowing everyone to access a perfect red or nude shade no matter their race or undertone.
mumbubhub.co.uk
MUM BUB HUB is concerned with the wellbeing of mums pre and postpartum so treat yourself or your mummy pals to a 'Me Time' Self Care Set which includes everything a new Mama or a stressed-out Mama would need to relax and pamper herself. MUM BUB HUB is also a social enterprise, so all the profits from each product we sell go directly toward providing access to free perinatal education/support on top of standard maternity care.
Read more:
The Black Pound Report 2022
Recognised as Britain’s leading authority on diversity, equity and inclusion, Lydia Amoah is an award-winning business coach, TV presenter, campaigner and founder of cultural change agency, BACKLIGHT. Lydia created and published a new Black Pound Report for 2022 that surveyed 3,500 participants about their purchasing experiences and decisions. It revealed that up to £4.5bn of multi-ethnic consumers’ disposable income is being ignored or overlooked by big brands and British businesses.
Multi-ethnic consumers are spending £230m every month on health and beauty and yet nearly four in ten Black female shoppers stated it is not easy to find cosmetics and skincare. multi-ethnic consumers spend 25 per cent more on health and beauty products than any other consumer. This is due in part to 22 per cent of all multi-ethnic consumers needing to go to specialist shops to get all their health and beauty products – increasing to 30 per cent for Black women.
Commenting on the findings, Lydia Amoah said: “When there is an audience spending £2.7 billion every year on health and beauty products, demonstrating that they want to spend their money with businesses on their high street, why on earth would brands not want a slice of that pie? The Black Pound Report is helping businesses to understand the value of inclusion in the products they create, stock and market.”
How can you support Black Pound Day?
You don't have to stop at shopping when supporting Black Pound Day, the creators also ask you to shout about what you've bought. It really helps spread the word and bring focus on smaller brands, so take to social media, snap an OOTD for the 'gram and get hashtagging. Here are some more tips to support the cause:
• Shop from a black-owned business
• Share your purchases on social media with the hashtag #BlackPoundDay
• Recommend your new faves to a friend
• Share photos and take part in the conversation
• Upload your receipts to Black Pound Day so they can count the total