Dreamy and hopelessly romantic, the soft girl trend has taken the world of Tiktok by storm.
Taking over from the E-girl trend we saw not long ago, the soft girl is like the girl next door with an aesthetic that is more traditionally feminine, cute and soft.
The trend finds inspiration in ultra-feminine and nostalgic Y2K fashion, with a resurgence in tennis skirts, butterfly clips and super glossy lips. Ultimately all centred around dreamy pastel colours, the soft girl vibe highlights nostalgic influences with a twist - think florals, ditsy prints and butterflies galore.
Being a soft girl is so much more than just your outfit choices, it’s a lifestyle. A statement to embrace the simpler and softer details in life, like reading a book in a coffee shop, taking yourself out for a walk, and obviously documenting it all on insta.
Channelling your main character energy to truly unleash your inner soft girl, it’s about romanticising life and living life like you’re riding on fluffy clouds.
What are soft girl essentials?
Before starting your soft girl journey it's important to nail your staple outfit pieces, here's everything you need to start building your soft wardrobe:
• White tennis skirt – if you’re going to buy one thing it should be this.
• Light wash denim jeans - wide leg or mom fit jeans work best.
• A plain tee or cami top – great for layering, even better with a lace trim or lettuce hem.
• A floral mini dress – this will be a staple for spring/summer.
• Cardigan in a pastel colour or ditsy print - for all your layering needs.
• Over the knee socks – ideal for achieving the soft preppy look.
• A small shoulder bag - the fluffier the better tbh.
SHOP: Pretty and pastel soft girl outfit staples
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Pretty and pastel soft girl outfit pieces
1 of 12High Waisted Tennis Skirt
A white tennis skirt is a soft girl staple. Pair with a pastel knit or cute tank top for a cutesy feminine look, ready for any picture moment.
2 of 12Hello Kitty x Skinnydip Angel Baby Diamante Fitted T-Shirt
This tee screams soft girl and we're obsessed. Dripping in diamantes and an adorable Hello Kitty print, this tee is perfect for layering and will be a staple in your soft wardrobe.
3 of 12Pink Cloudy Faux Fur Coat
If you're looking to channel soft girl vibes in the winter months this faux fur coat is what you've been dreaming of. Super soft and covered in white clouds, this dreamy candy pink coat will compliment any outfit.
4 of 12Malia Set Green
Take our money now, we're sold. This two-piece set is giving everything and more, featuring a ditsy floral print and delicate lace trim, its ultra-feminine, flirty and fun.
5 of 12Pale Blue Cloud Button Cardigan
Say hey to your new favourite piece, this blue cloud cardigan. Pastel and super cosy, this cardigan works beautifully with a cute mini dress or co-ord for a relaxed and soft look.
6 of 12UO Green Becca Lace Chiffon Cami Top
Perfect for drinks with the girls or a cute picnic date, this cami top will see you through it all.
7 of 12Pink Floral Print Ruched Bust Milkmaid Dress
When channelling your inner soft girl florals are a perfect option. This style is perfect for a warm spring day, accessorised with a bucket hat and cute shoulder bag for the complete aesthetic.
8 of 12Danny Mini Dress Lilac
If the soft girl and cottage-core aesthetic had a baby it would be this beauty. In an adorable lilac plaid print, this dress paired with white trainers and a tote bag is your perfect summer day look.
9 of 12Knitted Floral Cardigan
This cardigan went viral on Tiktok for being a total Amazon steal at under £15. The perfect layering piece for transitional months, this cardigan is a true statement piece for any aspiring soft girl.
10 of 12Neon Rose High Waisted Flare Trousers In Mix Retro Floral
Put these party pants on for a soft statement. Decked out in pastel tones, of course, these flares create a floaty silhouette perfect for a casual and cute look.
11 of 12Tyra Satin Midi Skirt Lilac
Midi and maxi skirts are great for achieving the feminine floaty soft girl look. You can style this item with lilac accessories and a tank top for a soft monochromatic look or mix and match pastels for a twist.
12 of 12Nostalgia Graphic Top White
A great base for any outfit, this nostalgic tank top is made super feminine with its slim fit and lace trimming.
SHOP: To die for soft aesthetic accessories
To die for soft aesthetic accessories
1 of 7Holo Heart Shock Case
No soft girl look is complete without an equally aesthetic phone case.
2 of 7UO Faux Fur Shoulder Bag
This 90's inspired faux fur shoulder bag is the perfect size for your day-to-day essentials and a great addition to your outfit.
3 of 7The Olton Hair Scarf
This hair scarf is your new multi-functional bestie, style it as a hair accessory or a top if you're feeling frisky.
4 of 7COLLUSION Unisex Crochet Bucket Hat In Stripe
For an edge to your soft girl look you can bring in a bucket hat, we love this crotchet one from Asos.
5 of 7Monki Aggy rectangular sunglasses in pink
Winter sun or a lovely bit of golden hour, these sunnies complement any soft girl outfit.
6 of 750 Pieces Butterfly Hair Clips
Reminisce back to the 90's with these butterfly hair clips, the perfect nostalgic accessory for framing the face or a dramatic look.
7 of 7White Chunky Pearl Choker
Complete your soft girl outfit with a pearl necklace for the perfect finishing touch.
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What is soft girl makeup?
Just like the clothing, soft girl makeup styles rely on girly, delicate and blush tones.
The soft girl makeup look is achieved using a whole lot of blush, for cheeks that are always rosy and cute. Soft eyeshadow colours in pastel colours are used to finish off the soft girl outfit and are often matched to their clothing.
The makeup look aims to enhance natural beauty with a soft twist. Glossy lips and freckles often finish off the look for a sun-kissed glow.
Check out this beautiful Flutterfly makeup look for inspo:
What are soft girl shoes?
To match with all possible outfits, soft girl footwear often relies on white trainers and pastel slides and mules. For the colder months, slides and mules are exchanged for platform Mary Janes or loafers.
All footwear is most typically paired with knee-high socks or cute frilly socks for a preppy and sweet look, this can be layered with soft tights for the autumn/ winter season.
Queen of the internet Emma Chamberlain does an amazing job styling the soft girl staple tennis skirt with an oversized sweatshirt and platform Dr Martens.