22 viral TikTok products you can totally buy on Amazon

Viral and actually very useful 🤔

viral tiktok products

by Aimee Jakes |
Updated on

Ah, TikTok. The place we go for one viral video and end up spending sixteen hours. The place where celebs dance chaotically in their living room and we learn the viral tortilla wrap hack. Our lunches have never looked so good, tbqh.

As well as foodstuff and challenges aplenty, there have been lots of popular products shining bright in the land of TikTok. From the 'miracle' cleaning paste used by the entire internet to the hair tool that promises an effortless blow-dry, here are all the viral products you can buy on Amazon.

Check out: the best viral TikTok buys you can find on Amazon

Just so you know, whilst we may receive a commission or other compensation from the links on this page, we never allow this to influence product selections.

Viral TikTok buys

Famed for giving you a bubble butt that the Kardashian clan would be proud of, the scrunch leggings are EVERYWHERE on TikTok.

Now we've been through so many lockdowns, we learnt to take matters into our own hands in terms of hair. Cue, the hairdryer brush which gives you an effortless blow-dry from home. TikTokers are ob-sessed.

Thanks to the rise in Zoom/Teams meetings, webcam covers have blown up over on TikTok and are featured in basically all Amazon must-have round ups.

Food TikTok is awash with the humble air fryer. The clever gadget means you can cook with little to no oil, perfect for a healthy lifestyle.

 Ariana Grande Cloud EDP SprayAmazon
Price: $70.00
Alternative retailers
Target$28.00View offer
Walmart$53.90View offer
FragranceNet.com$67.89View offer
FragranceX$69.91View offer

Touted as a dupe for fancy scents, the internet is loving Ariana Grande's Cloud perfume. Not to mention packaging #goals.

Calligraphy markersAmazon
Price: $19.99

Calligraphy TikTok is ADDICTIVE. From hand-lettering to bullet journals, writing stuff with actual pen and paper has never been so enticing.

Thanks to Mrs Hinch and her trusty army, cleaning has never been so popular. You can bet The Pink Stuff will make its appearance during a cleaning montage for its magical sprucing powers.

A gratitude diary is the hottest accessory since the chain belt circa the '00s. Everyone and we mean, everyone is filling them out in a quest for clarity and improved mental health.

Auto Hair CurlerAmazon

Rrp: $79.94

Price: $30.00


Before TikTok, how did we ever have the energy to curl our hair with a curling wand? TikTok introduced us to the mastery of the auto curl, and we're never going back.

Water  Bottle with Time MarkingsAmazon

Rrp: $9.99

Price: $8.99
Alternative retailers
Walmart$9.99View offer

Water bottles that remind you to drink at time intervals are everywhere RN. From WFH set-ups to morning routine videos, remember, hydration is key, babes.

Tongue ScraperAmazon

Rrp: $9.95

Price: $7.80

Dentist-tok (yes, it's a thing) introduced us to the tongue scraper, which gets rid of all the bacteria on your tongue for fresh breath all day.

CeraVe skincare reviewAmazon
Price: $20.73
Alternative retailers
Walmart$13.99View offer

Hailed The Cleanser for blemish-prone skin. It has salicylic acid plus hydrating hero hyaluronic acid to help calm and treat spots. It's skinfluencer approved.

From creating viral dances to funky selfies, LED strip lights are a fun way to make your content pop. They're also, y'know, pretty.

Because who doesn't want to blend their smoothie on the go? For the most satisfying content ever, the TikTok universe is shipping the portable bottle blender.

TikTok is all about the visuals, hence why star projectors are gaining popularity for their calming qualities. We feel zen just thinking about it.

So turns out living in a hard-water area could be damaging our hair? Fantastic- another thing to worry about. Never fear- TikTok raves about this Ionic filtration shower head, enhancing water purification, and maintaining the pH balance of the water.

"Put your phone on silent, and shut your f*cking mouths- the show is about to begin". If you love the car karaoke TikToks, grab this gadget so you and your friends can join in.

Remember when these were all over your fyp page? Let's bring them back- we miss their cute little faces.

Never buy matches again with the iconic rechargeable lighter dude.

We love this trend, so much so that we have a dedicated article about it.

TikTokers seem to be covering their rooms head to toe with artificial vines- and can we blame them? Aesthetic AF.

Original Jade Roller and Gua Sha Massage ToolAmazon
Price: $31.99
Alternative retailers
Walmart$31.94View offer

If you're a skincare lover and don't have a face roller in your toolkit then where have you been? With 16m views on TikTok and 124% increase in searches on Google, they are a beauty must-have.

Non-rubbish New Year's Resolutions to make in preparation for 2022:

Having two years of a global pandemic means that we don't even have the energy to pretend to be a shiny new person for the first few weeks of January 2022. Getting through each day is enough to contend with right now, thank you very much. However, there is nothing wrong with setting goals and challenges to help you feel more balanced, happier and all-around zen for the year ahead. Here are some resolutions that absolutely don't involve running a marathon or waking up at 5 am...

1) Start a new hobby: whether it's pottery or baking bread, now is the time to make the most of your free weekends and quiet evenings. Anything that gets us off our phone for a bit, gets a yes from us.

2) Make your bed first thing: a tidy bedroom equals a tidy brain, people. It will take you less than a minute and will help you feel more... y'know, together.

3) Invest more in friendships: the pandemic has meant we've felt more alone than ever before. Remember second and third-tier friends? Send WhatsApp messages, forward memes and even make their day with a thoughtful letterbox gift. Ah, we feel better already.

Now! More news!

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11 self-care subscription boxes designed to make you feel your best

Just so you know, whilst we may receive a commission or other compensation from the links on this website, we never allow this to influence product selections - read why you should trust us